Creative Lodging Solutions (CLS) is a company whose leadership team saw an opportunity in the midst of economic collapse. That opportunity paid off, and now CLS is a successful and ever-expanding company that is repeatedly named one of the best … Read more.
When things get busy at the office, marketing tasks are typically the first to be put on the back burner. You can always write that blog post next week, and skipping just one newsletter won’t do any harm, right? The … Read more.
Sept. 22 heralds the autumnal equinox: The date when day and night are the same length. It also means that from this point forward, the days are getting shorter. Of course you’re not actually losing any hours in your workday, … Read more.
You’re ready to ramp up your business. The sales team doesn’t have high quality leads. Current clients aren’t getting enough interaction. New products or services aren’t adequately promoted. Your company’s story isn’t being told. You decided an email newsletter will … Read more.
A newsletter is a great tool to have in your marketing toolbox. It keeps you top-of-mind for your prospects. It informs clients and potential clients of new services and products. You can use your newsletter to promote an event or … Read more.
An experienced advertising executive knows it’s much harder to create a 10-second television spot than it is a 60-second spot. Why? Because 10 seconds simply isn’t much time to connect with the audience and elicit a behavioral change or a … Read more.