by Regina Neenan | Aug 14, 2014 | Content Marketing, Social Media Strategy
The internet is a strange and unpredictable place. It’s easier than ever for users to consume and generate online content, and virtually any topic typed into a search engine can result in thousands of hits. But with billions of people across the globe accessing this...
by Regina Neenan | Aug 7, 2014 | B2B Blog, Content Marketing
So you’re producing original content for your blog or website, or for another medium. That’s great! That’s the first step to solidifying your brand image and promoting communication with your target market — but not the only step. In order for your content to succeed,...
by Regina Neenan | Aug 4, 2014 | Case Study
Ever get tired of telling prospects what your company can do for them? Wouldn’t it be easier if your most satisfied clients called them all and told them how good your company is to work with and how you helped their companies meet their objectives? Well, that’s not...
by Regina Neenan | Jul 31, 2014 | B2B Marketing
The success of your business relies on many different factors, but ultimately it comes down to one thing — the buyers. No matter how great your pitch is, or how flashy your logo, none of it will matter if you lack a loyal client base willing to purchase your service...
by Regina Neenan | Jul 17, 2014 | B2B Marketing
Any couple that has successfully made a long-distance romance work will likely attribute such success to one thing: communication! A B2B sale is like a long-distance relationship in many ways. In the B2B world, distance is often a factor as clients are spread across...
