by Regina Neenan | Mar 5, 2012 | Email Marketing
L & L International is the world’s leader in the acquisition and sales of pre-owned private, corporate and executive jets. The company’s highly trained staff has established a solid reputation for knowing how to take care of customers and boasts an...
by Regina Neenan | Mar 1, 2012 | B2B Marketing
Feel like a hamster on a wheel when it comes to your B2B communication strategy? It’s been said that the definition of insanity is doing the same thing the same way and expecting a different outcome. So if your B2B communications plan is making you insane, maybe...
by Regina Neenan | Jan 30, 2012 | Email Newsletter Marketing
Looking for a marketing tool that can do it all? Email is as close as a marketer can get. According to a Epsilon Branding Survey, 57 percent of respondents feel they have a more positive impression of companies when they receive email from them. So while you’re making...
by Regina Neenan | Jan 23, 2012 | Content Marketing
Content marketing: It’s a hot topic in marketing circles these days. But what exactly is it, and is it a legitimate marketing method or just a trendy buzz word? Wikipedia defines content marketing: “Content marketing subscribes to the notion that delivering...
