More companies turning to email newsletters as core marketing tool

FORT COLLINS, Colo. (January 25, 2010) – Proven Systems Corp. – a leader in B2B email newsletter production and management – recently garnered five new contracts to design, produce and manage corporate email newsletter campaigns in 2010. Proven Systems Corp. currently manages email newsletter campaigns for more than 50 companies in a variety of industries including technology, health care, real estate, manufacturing, business services, telecommunications, finance, logistics, insurance and labor.

The surge in new business is indicative of a growing trend in which companies are streamlining their marketing efforts and seeking ways to get more results with less marketing budget.

“eNewsletters accomplish a lot for just one marketing tool: outreach, thought leadership, customer retention and up sell, and generating new customers,” says Marc Dube, Proven Systems’ founder and president. “Really, they are the quintessential Swiss Army knife for marketers.”
Among the companies recently added to Proven Systems’ client roster include:

• Conventions.net: Headquartered outside Miami, Conventions.net is the world’s leading online resource for convention, tradeshow and conference planning. This rapidly growing online portal for event and meeting planners recently outsourced its monthly email newsletter to Proven Systems. The first issue is scheduled to send in February.
• Kent Power:  Based in Kent City, Mich., Kent Power specializes in constructing outside plant projects for public utilities and communications companies. This includes the construction and maintenance of power lines, electrical substations, cellular towers and related infrastructure. Kent Power has contracted Proven Systems Corp. to design, write and manage a quarterly email newsletter debuting in February.
• Rackmount Solutions: An industry leader in supplying server racks, cabinets, wallmounts and related storage solutions for the IT/Network professional, Rackmount Solutions develops, manufactures and sources its products. Proven Systems recently designed, produced and delivered the first issue of the Garland, Texas-based company’s quarterly email newsletter.
• Software Earnings, Inc.: Headquartered in Memphis with a second office in Charlotte, N.C., Software Earnings, Inc. is dedicated to Payments Application Software for the financial community.  It services some of America’s largest banks and financial institutions. Proven Systems will handle all aspects of Software Earnings’ new Quarterly email newsletter campaign scheduled to launch in February.
• Value Plastics, Inc.: Value Plastics® designs and manufactures plastic tubing components primarily for use in the medical device and pharmaceutical industries. Based in Fort Collins, Colo., Value Plastics hasinternally published its quarterly email newsletter The Flowpath since 2006, but in late 2009 the company decided to outsource to Proven Systems the production and management of The Flowpath. Its first 2010 issue was sent Jan. 7.

Proven Systems Corp. was founded in 2001 on the belief that the email newsletter is the missing foundational communication piece in a typical marketing mix. From this mission – to help clients communicate concisely and consistently – Proven Systems’ email newsletter management service was born. It since has grown into a leader in business-to-business emarketing, providing companies around the world with customized permission-based email newsletters aimed at generating leads and sales, building customer relationships and enhancing company credibility.

To learn more about Proven Systems and its full-service email newsletter management programs, visit www.provensystems.com or call 800-720-5398.